Four Ways Junk Food Marketing Targets Your Kids

You walk through the grocery store, planning to buy only the few items on your list. You have just about made it down the first aisle when your young child begins to beg for junk food item #1, green catsup. You give in hoping it will make the rest of the trip easier, when just as you turn the corner your child begins begging for another junk food item, this time sugary cereal. Sound familiar?

Well, there’s a reason why your kids want just about every sugary, greasy, processed food that they can get their hands on. Since the day your child was exposed to the outside world, through TV, magazines, the radio--even school--they have been inundated with the persuasive messages of the junk food industry. According to the National Institute on Media and the Family, advertisements target children as young as 3 years old. As an adult it can be hard enough to resist these marketing ploys, but for a child to resist is almost unthinkable.

Mercola.com